
Sharon Louthian
American by birth and Moroccan-Berber by marriage, I first traveled to Morocco as a tourist and fell in love with the country and its people (one in particular). Since my initial visit, I have traveled extensively throughout the country and especially enjoy discovering secret places off of the beaten path. Together with Abderrahman Idrissi, my Moroccan husband who has over 20 years experience in the tourism industry, we enlisted the help of his brothers (who serve as our in-country tour managers) to create Morocco Immersion Tours & Adventures. As a family business, we enjoy developing relationships with our guests that continue beyond their trips to Morocco and our goal is for our guests to leave with a little of our love for the country and its people.
What places and activities do you specialize in?
"People always ask me what there is to do in Morocco and I always reply that an easier question would be what can't you do there! And we can help you with all of it. Of course, we share the rich history and the important landmarks that any tour to Morocco includes, but we also provide unique opportunities to mix and mingle with the locals that allow our guests to gain insight into day to day life. So if you are looking for an authentic experience (budget or luxury) that takes you off the beaten path, then we are the company for you. And if you want to throw in a little hiking, trekking, rock climbing, mountain biking, surfing, kite-surfing, mule trekking, horseback riding, or even skiing (yes, I said skiing), we can do that, too!"
How did you get involved in travel?
"My path towards a career in travel was a crooked one, but began with a vacation to Morocco in 2012 where I met the most amazing guide, Abderrahman (Abdou for short). He was so amazing, in fact, that after a few more visits we decided to get married. After he had settled into life in the United States, an opportunity presented itself for us to create Morocco Immersion Tours & Adventures. And so, after many years of discussion, we "pulled the trigger" and Morocco Immersion was born."
Please share a unique travel experience you will never forget.
"Obviously, my trip to Morocco in 2012 was life changing - talk about transformative travel experiences! Besides meeting my soulmate on that trip, I was mesmerized by the desert and upon my return dreamt about it for 30 nights in a row. Abdou told me that that was the magic of the desert. In subsequent trips, I got to learn more about the culture and meet more of the locals, and that's when I discovered that despite the breathtaking beauty of the landscapes, the true beauty of Morocco is the rich culture and the warmth and generosity of its people. "
Sharon's favorite itineraries and travel advice
Top itineraries and travel advice

Take a seven-day spin across the sand with this itinerary that will take you from beach to city to desert to back. Visit the arts scene in Asilah, then put your newfound...

On this nine-day itinerary, starting in Marrakech, go off the beaten path to explore Morocco's culture and landscapes. Cross the Atlas Mountains and enjoy an off-road adventure...

Adventure into the rugged landscapes of the Sahara Desert and the High Atlas mountains on this 10-day Moroccan itinerary. After wandering the medinas of Fes, you'll embark on a...
Luxury itineraries

This highlights tour checks off Morocco's top cultural and natural sites. Explore medieval architecture in Rabat, wander the blue streets of Chefchaouen, and see the famous...

Exploring the highlights of Southern Morocco on this adventure-packed trip. Spend your first night in the Sahara, then visit the famed Ait Benhaddou and explore the dunes of Erg...

Explore Marrakech and the surrounding Atlas Mountains in this week-long itinerary. Spend four days exploring ornate palaces, winding medina alleys, and the vibrant Jemaa El-Fna...
Recent trip reviews for Sharon
Ahmed, our driver was superb.The guide in M...
Morocco
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Apr 11 - Apr 21, 2025

He spent most of his time talking to his friends than to attending to us.
other that he, the trip was exceptional. Thanks, Sharon Read more

Hi Dan,
Thanks so much for the feedback regarding the guide in Marrakech. We are very happy to hear that you had an exceptional trip to Morocco and we look forward to hosting you again sometime in the future!
Keep in touch!
Thanks,
Sharon, Abdou, Ahmed, and the rest of the Morocco Immersion Family
Culture, History and Nature
Morocco
|
Apr 7 - Apr 21, 2025

Morocco Trip
Morocco
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Jan 5 - Jan 18, 2025
Awesome trip!
Morocco
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Sep 22 - Oct 1, 2024

The trip to Moroco wqs an amazing experience....
Morocco
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Oct 5 - Oct 12, 2024
All the guides were extremely knowlegdable anf fun. In particular special thanks to guide Rasheed in Fes and our guide in Marakesh.
Overall, the planning and trip organization exceeded the expectations. I would definatly book with Kimkim and Sharon again. Thanks... Read more

Hi Reham!
We are so happy that the trip to Morocco with your daughters exceeded your expectations! Especially since you've been looking forward to it for so long. Thank you for trusting us with your trip and we look forward to welcoming you back to Morocco at some point in the future for a longer visit!
Take care and keep in touch!
Sharon, Abdelhadi, and the rest of the Morocco Immersion family!
Out of this
Morocco
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Aug 4 - Aug 16, 2024
We had a fantastic trip to Morocco. It exceeded our expectations! The dunes of Merzouga and accompanying camel ride and camping was out of this world. We also loved the Medinas of Essaouira, Marrakech and Fes and the fairytale location of Ait Ben Haddou.
Sharon and Amnay were flexible in itinerary planning and Amnay and our driver Muhammad were incredibly patient and kind to our group which included 4 adults and 7 boys between the ages of 6–12! Amnay was a pleasure to spend time with and we appreciate all of his work.

Hi Tanya,
Thank you so much for the glowing review! We are thrilled that you had an amazing trip. I'm just sorry that I didn't get to meet you in person. Amnay sent us some pics of you all attending our uncle's sister-in-law's wedding and a video of the boys (big and small) playing in our living room!
Thanks for trusting us with your trip!
Keep in touch,
Sharon, Amnay, Mohamed, and the rest of the Morocco Immersion family
Fantastic trip. Our guide Amnay was incredibl...
Morocco
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Aug 4 - Aug 16, 2024
Fantastic trip. Our guide Amnay was incredible, kind and very knowledgable. He took extremely good care of us. Our driver was fantastic. We always felt safe, comfortable and well taken care of. Beautiful country, and can't wait to go back.
Marvelous Morocco
Morocco
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May 16 - Jun 1, 2024


Fantastic adventure in Morocco
Morocco
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Jun 1 - Jun 7, 2024

Hi Mark!
Thanks so much for the great review! We are so happy to hear that you had an amazing experience with Omar (and the rest of the local guides) in Morocco. Our goal if for our guests to leave with a little bit of our love of Morocco and it sounds like we achieved that for you!
Thanks again for trusting us with your trip and just let us know hen you wish to come back to experience our side of the Atlas Mountains!
Keep in touch,
Sharon, Abdou, Omar, and the rest of the Morocco Immersion family
Exceptional in every way
Morocco
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Jun 27 - Jul 4, 2024


Hi Kelly,
Thanks so much for leaving such a great review! We are thrilled that you had such a wonderful time in Morocco with Hicham and the rest of the family! Thanks also for being our guest star during the kimkim Morocco webinar. It is so much better for perspective travelers to hear about the experience form someone who has traveled with us!
Now that you are part of the family, you are welcome back anytime! Just let us know when...
Thanks again for trusting us with your trip!
Sharon, Hicham, and the rest of the Morocco Immersion family