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Sharon Louthian

American by birth and Moroccan-Berber by marriage, I first traveled to Morocco as a tourist and fell in love with the country and its people (one in particular). Since my initial visit, I have traveled extensively throughout the country and especially enjoy discovering secret places off of the beaten path. Together with Abderrahman Idrissi, my Moroccan husband who has over 25 years experience in the tourism industry, we enlisted the help of his brothers (who serve as our in-country tour managers) to create Morocco Immersion Tours & Adventures. As a family business, we enjoy developing relationships with our guests that continue beyond their trips to Morocco and our goal is for our guests to leave with a little of our love for the country and its people.

What places and activities do you specialize in?

"People always ask me what there is to do in Morocco and I always reply that an easier question would be what can't you do there! And we can help you with all of it. Of course, we share the rich history and the important landmarks that any tour to Morocco includes, but we also provide unique opportunities to mix and mingle with the locals that allow our guests to gain insight into day to day life. So if you are looking for an authentic experience (budget or luxury) that takes you off the beaten path, then we are the company for you. And if you want to throw in a little hiking, trekking, rock climbing, mountain biking, surfing, kite-surfing, mule trekking, horseback riding, or even skiing (yes, I said skiing), we can do that, too!"

How did you get involved in travel?

"My path towards a career in travel was a crooked one, but began with a vacation to Morocco in 2012 where I met the most amazing guide, Abderrahman (Abdou for short). He was so amazing, in fact, that after a few more visits we decided to get married. After he had settled into life in the United States, an opportunity presented itself for us to create Morocco Immersion Tours & Adventures. And so, after many years of discussion, we "pulled the trigger" and Morocco Immersion was born."

Please share a unique travel experience you will never forget.

"Obviously, my trip to Morocco in 2012 was life changing - talk about transformative travel experiences! Besides meeting my soulmate on that trip, I was mesmerized by the desert and upon my return dreamt about it for 30 nights in a row. Abdou told me that that was the magic of the desert. In subsequent trips, I got to learn more about the culture and meet more of the locals, and that's when I discovered that despite the breathtaking beauty of the landscapes, the true beauty of Morocco is the rich culture and the warmth and generosity of its people. "

Sharon is part of the following groups: Morocco Travel Agents, Morocco Family Travel Agents
Top itineraries and travel advice
Luxury itineraries

Recent trip reviews for Sharon

This was an amazing trip!
Morocco | Feb 12 - Feb 18, 2026

Lois
Lois B.
Portland, OR | Reviewed on Mar 18, 2026
I can’t emphasize enough what an amazing trip I had to Morocco thanks to Sharon, Omar & the others I met during this week long trip through the Atlas Mountains, Sahara Desert, and into Fez. The rich mix of experiences was made possible because of their knowledge of the country. As always it’s the people who make a trip special, and I met some amazing people. I highly recommend this trip!
I chose to do this solo with a guide because of health issues. I couldn’t believe how reasonably priced...
Read more

I can’t emphasize enough what an amazing trip I had to Morocco thanks to Sharon, Omar & the others I met during this week long trip through the Atlas Mountains, Sahara Desert, and into Fez. The rich mix of experiences was made possible because of their knowledge of the country. As always it’s the people who make a trip special, and I met some amazing people. I highly recommend this trip!
I chose to do this solo with a guide because of health issues. I couldn’t believe how reasonably priced it was to do it this way. It allowed my guide to tailor the trip to my interests and abilities. And in the end I felt like I had made friends along the way.

Hotel Reviews
Kasbah Roseville
Kalaat M'Gouna

The room was wonderful, but the best part was the kind staff. Highly recommend!

Authenticity & Character
Location
Staff
Cleanliness & Comfort
Sahara Stars Luxury Camp
Merzouga

An experience of a lifetime! Reached it by camel ride. Watched the stars come out over the desert. Top-notch food.

Authenticity & Character
Location
Staff
Cleanliness & Comfort
Riad Farouzi Fes
Fes

This Riad was a great place. Breakfast was lavish. But it was the nice staff that really made the stay memorable. Highly recommend.

Authenticity & Character
Location
Staff
Cleanliness & Comfort
Activity Review
Marrakech to Dades Valley via Ait Ben Haddou
Morocco

My tour guide was exceptionally knowledgeable both of the region and of the country. His kindness really made the trip for me.

Quality of Experience
Guides, Drivers and Staff
Transport
Local specialist: Sharon Louthian

Positive first experience with kimkim.
Morocco | Feb 19 - Feb 28, 2026

Mark
Mark W.
Flagami, FL | Reviewed on Mar 08, 2026
The planning process was overall positive. We ultimately had three specialists due to staff transitions but the running dialogue was in tact so I think the continuity was preserved. I was new to the Kimkim process and would be a more effective communicator next time. When asked to provide feedback I wasn’t always sure what to say or what alternatives to consider. Having Omar for the duration of our trip was extremely valuable - both in theory and in practice. I am contrasting that with... Read more

The planning process was overall positive. We ultimately had three specialists due to staff transitions but the running dialogue was in tact so I think the continuity was preserved. I was new to the Kimkim process and would be a more effective communicator next time. When asked to provide feedback I wasn’t always sure what to say or what alternatives to consider.

Having Omar for the duration of our trip was extremely valuable - both in theory and in practice. I am contrasting that with our current time in Egypt where there have been handoffs. Of course, that only works with a skilled guide. Omar was open, a good listener and engaging. He found a great balance being personal and professional. He was open, educational without being overwhelming. We would welcome him in our home if he ever gets to the states. He even introduced us to his mother! He accommodated special requests.

Hotel Reviews
Riad Kalaa
Rabat
Palais Faraj Suites & Spa
Fès

Really enjoyed our time here. Authentic and comfortable.

Authenticity & Character
Location
Staff
Cleanliness & Comfort
Ksar Timnay Hotel
Midelt
Riad Madu Premium Camp
Merzouga

Fun experience. Well appointed, especially given its location.

Authenticity & Character
Cleanliness & Comfort
Hôtel & Ryads Barrière Le Naoura
Marrakech

Solid western style, resort style accommodation. Nice pool.

Eden Boutique Hotel
Boumalne Dades

Absolutely amazing! This place is beautiful. Staff is attentive. Food is outstanding. Leadership is present and engaged. Eden is right up there with the very best places we have ever stayed.

Authenticity & Character
Next level
Location
Staff
Cleanliness & Comfort
Activity Reviews
Day with the Locals in the Valley of Roses
Day with the Locals in the Valley of Roses
Morocco

Spending the day with the locals in the Valley of Roses was quite enjoyable. We got to engage with people living there, learn about their lives, and have meaningful conversations which added a great cultural depth to our trip.

Private Cooking Class w/ Souk Tour
Private Cooking Class w/ Souk Tour
Morocco

The private cooking class with the souk tour in Marrakech was a very unique experience. It was more of a demonstration since they did most of the cooking while we watched, but we did get to chop some ingredients.

Midelt to Merzouga Camel Trek
Midelt to Merzouga Camel Trek
Morocco

The camel trek to Merzouga was an awesome experience! It truly stood out during our trip and was one of the highlights of our journey through Morocco.

Guided Tour of Marrakech
Guided Tour of Marrakech
Marrakesh

The guided tour of Marrakech was okay. Our guide was knowledgeable, but I found him to be somewhat inflexible, expecting us to conform to his way of doing things. I wish he had been more attuned to our needs, especially when it came to taking photos and discussing cultural aspects honestly.

Guided Tour of Fes
Guided Tour of Fes
Fes

Syed was fantastic. He is a knowledgeable and clear communicator. Really enjoyed our time with him.

Arrive in Casablanca & Transfer to Rabat
Arrive in Casablanca & Transfer to Rabat
Morocco

Thanks for the heads up about our guide needing to canvass two terminals. That was helpful to know when he wasn’t there at our arrival. Otherwise we may have worried a bit.

Quality of Experience
Guides, Drivers and Staff
Transport
Local specialist: Sharon Louthian

Fantastic Trip!
Morocco | Feb 7 - Feb 15, 2026

M
Margaret K.
Los Angeles, CA | Reviewed on Feb 17, 2026
Like the Amazigh expression, that he is more like a brother than a friend, Ahmed was more than just a driver. He was a great travel companion! All of our local guides where top notch (Hishim, Hasania, Rashid). Our lunch at Said's, and visit in the apple orchard, were wonderful and we loved the cooking class with Nawal and Habiba. Sharon did a great job suggesting itineraries and listening to what we were interested in. I also appreciated doing the Zooms with her. Read more

Like the Amazigh expression, that he is more like a brother than a friend, Ahmed was more than just a driver. He was a great travel companion! All of our local guides where top notch (Hishim, Hasania, Rashid). Our lunch at Said's, and visit in the apple orchard, were wonderful and we loved the cooking class with Nawal and Habiba. Sharon did a great job suggesting itineraries and listening to what we were interested in. I also appreciated doing the Zooms with her.

Hotel Reviews
Riad Nesma Suites & SPA
Medina, Marrakech
Location
Kasbah Tiziri
Kelaat Mgouna
Authenticity & Character
Staff
Cleanliness & Comfort
Riad Merzouga Dunes
Merzouga
Authenticity & Character
Location
Staff
Cleanliness & Comfort
Riad Farouzi Fes
Fes
Authenticity & Character
Staff
Cleanliness & Comfort
Riad Kalaa 2
Rabat
Authenticity & Character
Location
Staff
Cleanliness & Comfort
Riad La Croix Berbère
Marrakech
Authenticity & Character
Location
Staff
Cleanliness & Comfort
Activity Reviews
Guided Tour of Marrakech
Guided Tour of Marrakech
Marrakesh
Quality of Experience
Guides, Drivers and Staff
Transport
Private Cooking Class w/ Souk Tour
Private Cooking Class w/ Souk Tour
Morocco
Quality of Experience
Food
Guides, Drivers and Staff
Transport
Merzouga to Fes via Midelt, Azrou, & Ifraine
Merzouga to Fes via Midelt, Azrou, & Ifraine
Morocco
Quality of Experience
Guides, Drivers and Staff
Transport
Fes to Rabat via Volubilis and Meknes
Fes to Rabat via Volubilis and Meknes
Morocco
Quality of Experience
Guides, Drivers and Staff
Transport
Guided Tour of Fes
Guided Tour of Fes
Fes
Quality of Experience
Guides, Drivers and Staff
Transport
Dades Valley to Merzouga via Todgha Gorge & Tinghir
Dades Valley to Merzouga via Todgha Gorge & Tinghir
Morocco
Quality of Experience
Food
Guides, Drivers and Staff
Transport
Afternoon Guided Tour of Rabat
Afternoon Guided Tour of Rabat
Rabat
Quality of Experience
Guides, Drivers and Staff
Transport
Marrakech to Dades Valley via Ait Ben Haddou
Marrakech to Dades Valley via Ait Ben Haddou
Morocco
Quality of Experience
Guides, Drivers and Staff
Transport
Local specialist: Sharon Louthian
Sharon
Sharon Louthian
Local specialist in US and Morocco | Replied on Feb 19, 2026

Hi Margaret!

Thank you so much for taking the time to write a review for us! We are thrilled to hear that you had an amazing time in Morocco and with Ahmed. Also happy to hear that you thought your local guides were great (and that you got to work with my brother-in-law, Hicham!).

Thanks for trusting us with your trip!
Keep in touch!
Sharon, Ahmed, and the rest of the Morocco Immersion family

The driver and the guides are what set this trip apart!
Morocco | Feb 7 - Feb 15, 2026

Amy
Amy A.
South Africa | Reviewed on Feb 16, 2026
This trip was perfect. I want to especially mention a few of the guides. First and foremost, Ahmed Boufdam, our driver/guide, was outstanding. He is a great asset to the company. He is smart, funny, attentive, and a great driver. He really made our week into a spectacular trip. He made it look easy, and I know that's the sign of someone very good at what they do.
Hisham (Abdou's brother!) and Rashid were also incredible - in Marrakech and Fes. They are so good at what they do -...
Read more

This trip was perfect. I want to especially mention a few of the guides. First and foremost, Ahmed Boufdam, our driver/guide, was outstanding. He is a great asset to the company. He is smart, funny, attentive, and a great driver. He really made our week into a spectacular trip. He made it look easy, and I know that's the sign of someone very good at what they do.
Hisham (Abdou's brother!) and Rashid were also incredible - in Marrakech and Fes. They are so good at what they do - consummate professionals with loads of experience and great delivery. Hasania in Rabat was also a standout.
The accommodations were perfect.
The itinerary was excellent; there's never enough time to do all you want to do, but we had a good mix, and I loved getting to see the spectacular Moroccan countryside. It was stunning.
Overall, I was very pleased with the trip, and would recommend the trip to anyone considering a trip to Morocco.

Activity Reviews
Guided Tour of Marrakech
Guided Tour of Marrakech
Marrakesh

Hisham was excellent!

Quality of Experience
Guides, Drivers and Staff
Marrakech to Dades Valley via Ait Ben Haddou
Marrakech to Dades Valley via Ait Ben Haddou
Morocco
Dades Valley to Merzouga via Todgha Gorge & Tinghir
Dades Valley to Merzouga via Todgha Gorge & Tinghir
Morocco
Merzouga to Fes via Midelt, Azrou, & Ifraine
Merzouga to Fes via Midelt, Azrou, & Ifraine
Morocco
Fes to Rabat via Volubilis and Meknes
Fes to Rabat via Volubilis and Meknes
Morocco

This was cut short by rain - nobody's fault, but means I can't give it a 5-star review -

Afternoon Guided Tour of Rabat
Afternoon Guided Tour of Rabat
Rabat

Hasania was a great guide!

Private Cooking Class w/ Souk Tour
Private Cooking Class w/ Souk Tour
Morocco

Naul and her daughter were lovely. It was not the most hands' on cooking class I have ever done, but it was thoroughly enjoyable, and the food was excellent!

Guided Tour of Fes
Guided Tour of Fes
Fes

Rashid was great!

Guides, Drivers and Staff
Local specialist: Sharon Louthian
Sharon
Sharon Louthian
Local specialist in US and Morocco | Replied on Feb 16, 2026

Hi Amy,

Thanks for taking the time to write a review for our team! We are thrilled that you and Margaret had a great time in Morocco and that you enjoyed your time with Ahmed. Sorry to hear that your visit to Volubilis was cut short because of the rain, though! Guess that means you will just have to come back one day!

We will share your review with Ahmed and I will pass on your complements to our guides: Hasania, Rachid, and (of course) Hicham.

Thanks for trusting us with your trip! Keep in touch!
Thanks,
Sharon, Ahmed and the rest of the Morocco Immersion family

10 Days of Moroccan Highlights
Morocco | Dec 29 - Jan 7, 2026

Rebecca and Russell
Rebecca and Russell F.
Princeton, NJ | Reviewed on Jan 15, 2026
Responsive, detailed and discerning. Read more

Responsive, detailed and discerning.

Hotel Reviews
Hotel Club Val d'Anfa Casablanca
Casablanca

Nice rooms, great view, fun bar to watch the African Cup, incredible breakfast.

Riad El Palacio
Chefchaouen

Interesting building and location but a little older feeling. Paint was chipping off the ceiling, no hot water, toilet needed to be repaired twice, breakfast took 45 min to serve.

Riad Al Mozyane
Fes
Sahara Stars Luxury Camp
Merzouga

Camel ride in was fun and dunes spectacular at night and sunrise. Tents were nice. Music at night was good but short (20 minutes?). Dinner was fine. They did not communicate the schedule: when music would start, when to meet for morning AV rides if interested, we were told there would be a camel ride out but there was not. It was a beautiful surrounding and glamping accommodations but the 'experience' was light.

Kasbah Tiziri
Kelaat Mgouna

Nice rooms, proud owners, great meal.

Riad La Croix Berbère
Marrakech

Nice rooms, great staff- they went above and beyond.

ONOMO Hotel Casablanca Airport
Nouaceur

Functional rooms, easy shuttle to airport, lousy onsite restaurant and service.

Activity Reviews
Morning Guided Tour of Rabat
Morning Guided Tour of Rabat
Rabat

Very well done, excellent tour guide.

Driving Tour of Casablanca
Driving Tour of Casablanca
Casablanca

The Hassan II is not to be missed but not tons else to see compared to what we experienced elsewhere.

Orientation Walk & Free Afternoon in Chefchaouen
Orientation Walk & Free Afternoon in Chefchaouen
Chefchaouen

Chefchaouen was a favorite stop of the trip but there was chaos with the African Cup and no orientation. Figured things out because it is a small city (and beautiful!) but didn't realize we'd be on our own and rough for a disabled person to get to the hotel at the top of a hill and top floor room.

{{start_location}} to {{end_location}} via Volubilis and Meknes
{{start_location}} to {{end_location}} via Volubilis and Meknes
Morocco

Interesting set of experiences, loved Fes tour and the stops along the way.

Fes to Merzouga via Ifraine and Azrou -  Camel Trek to Desert Camp
Fes to Merzouga via Ifraine and Azrou - Camel Trek to Desert Camp
Morocco

See notes under accommodations.

Dades Valley to Marrakech via Ait Ben Haddou
Dades Valley to Marrakech via Ait Ben Haddou
Morocco

Interesting drive and stops- loved the snow in the Atlas Mountains

Guided Tour of Fes
Guided Tour of Fes
Fes

Excellent tour guide, fascinating medina. A highlight.

Merzouga to Dades Valley Via Todgha Gorge
Merzouga to Dades Valley Via Todgha Gorge
Morocco

Interesting drive and stops

Guided Tour of Marrakech
Guided Tour of Marrakech
Marrakesh

Very interesting and good tour guide.

Private Cooking Class w/ Souk Tour
Private Cooking Class w/ Souk Tour
Morocco

Committed host and great food.

Local specialist: Sharon Louthian

Our guide, Hicham, and driver, Hicham, did ...
Morocco | Dec 12 - Dec 21, 2025

M
Marty A.
United Kingdom | Reviewed on Dec 26, 2025

Our guide, Hicham, and driver, Hicham, did a very good job of getting us to the desert despite a blizzard going over the mountains!

Local specialist: Sharon Louthian
Sharon
Sharon Louthian
Local specialist in US and Morocco | Replied on Jan 04, 2026

Hi Marty,

We are happy that "the Hichams" were able to navigate the unusual weather that you all experienced. After having a drought for the last 5 years, we are incredibly happy to see the return of snow and rain to the country, but we are truly sorry that it impacted your trip plans, especially after the difficulties that you had getting there!

We do hope that despite all of that, that you enjoyed your trip and your time with Hicham (and Hicham).

Thanks!
Sharon, Hicham (and Hicham), and the rest of the Morocco Immersion family

Morocco 2025
Morocco | Nov 4 - Nov 12, 2025

Joseph
Joseph P.
Ashburn, VA | Reviewed on Dec 23, 2025
Our bucket list trip to Morocco ranks as one of our best vacations ever,
thanks in large part to kimkim’s impeccable planning and attention to detail.
After choosing kimkim from a wide field based on their highly favorable
reviews and reasonable rates, we exchanged several messages that
culminated in a Zoom call to discuss our interests and personalize our
travel plans. Our expert travel consultants Maryem and Habiba drafted and
then modified our Imperial City tour several times to meet...
Read more

Our bucket list trip to Morocco ranks as one of our best vacations ever,
thanks in large part to kimkim’s impeccable planning and attention to detail.
After choosing kimkim from a wide field based on their highly favorable
reviews and reasonable rates, we exchanged several messages that
culminated in a Zoom call to discuss our interests and personalize our
travel plans. Our expert travel consultants Maryem and Habiba drafted and
then modified our Imperial City tour several times to meet our specific
desires. The entire trip went off smoothly, starting from our pickup at the
airport to the dropoff at our final hotel nine days later. Our driver Omar
exceeded our expectations. We spent a week with him traversing Morocco
and parted as good friends by the trip’s end. Omar was an excellent guide,
as well as an experienced driver. He was very knowledgeable about the
history of his country and great at taking us to many of the under-the-radar
spots that were not overrun with tour buses. Omar was very polite and
gracious and attentive to our needs. He is a great conversationalist but
would also allow us quiet time to relax and nap, as we spent many hours in
the van with him. The hotels we stayed in were top end, some oozing old
world-charm and others worthy of a spread in Architectural Digest. Our
local guides in Fes, Rabat, and Marrakech provided excellent insider tours
both within and outside of Morocco’s ancient medinas.

Local specialist: Sharon Louthian
Sharon
Sharon Louthian
Local specialist in US and Morocco | Replied on Jan 04, 2026

Hi Joseph!

We are so glad that your bucket list trip to Morocco ranks so highly on your trip list! We are thrilled that our team drafted and refined for you met all of your desires and that Omar, our tour manager, executed it so well and that your local guides in Fes, Rabat, and Marrakech added additional value to your trip!

Thanks for trusting us with your trip to Morocco and just let us know when you are ready to come back!

Keep in touch,
Sharon, Omar, and the rest of the Morocco Immersion family

Marrakech At It’s Best
Morocco | Dec 15 - Dec 21, 2025

V
Virginia T.
France | Reviewed on Dec 22, 2025
It is a genuine pleasure to review our Kim Kim experience in Morocco. We worked directly with Sharon of Immersion Travel whose choice of our guide, Omar, could not have been a more fortuitous choice. From the moment we saw Omar’s smiling face to the moment we were dropped off for our return flight, Omar’s professional attitude and friendly vibes were a delight to behold. What a gem! Our first day there was also very successfully managed by our capable city guide, Hameed, who was kind... Read more

It is a genuine pleasure to review our Kim Kim experience in Morocco. We worked directly with Sharon of Immersion Travel whose choice of our guide, Omar, could not have been a more fortuitous choice.

From the moment we saw Omar’s smiling face to the moment we were dropped off for our return flight, Omar’s professional attitude and friendly vibes were a delight to behold. What a gem!

Our first day there was also very successfully managed by our capable city guide, Hameed, who was kind enough to navigate a rainy day throughout the winding Medina alleyways. He was patient with all our interests and allowed for an impromptu lamb barbecue lunch to beat the band. We were satiated and satisfied at day’s end for sure.

Once acclimated, on Wednesday, we toured Marrakesh’s Majorelle and Anima Gardens with Omar ably driving us. On Thursday, we enjoyed a real treat as we grocery shopped and cooked in a traditional Moroccan home. Narwal was a welcoming hostess/chef as she knowingly picked out produce and showed us how to prepare our delicious lunch. Even her daughters participated with the youngest delightfully suggesting we wear the traditional Kaftan. “Dressing up” truly enhanced our delicious tagine chicken lunch accompanied by vegetables, homemade bread and mandarin oranges for dessert. The spicy cooking lessons we learnt will certainly enhance our meals back home.

Omar’s guidance throughout our final days lead us to experience a majestic camel ride that included a wonderful evening meal along with musical performances. The sunset could not have been more beautiful as golden light bounced off the dunes. Remarkable pictures taken by our happy guide will be forever memories.

The final day of our stay was an outdoor adventure as we drove into the Orika Valley. We were stunned by the beauty there as a recent snowfall had dusted the mountains and water gushed through the main river. Omar was kind enough to arrange for our hiking guide, Mohammed, to take us up a mountainside to see a stunningly raging waterfall. Although the terrain got step and slippery, Mohammed’s steady hand was like an angel. His expertise was certainly what kept me balanced as some of the rocky paths appeared too dangerous to pass. An achievement to have accomplished and worthy of our delicious riverbank lunch afterwards.

If Morocco’s Berber culture could be reflected in one person it would be in our guide, Omar. Friendly and available for any question or concern (even brought an extra jacket for hiking) we could not have been luckier to have his extensive guidance on this first time experience. Shout out to Hameed as well.

Kudos to everyone at Kim Kim and Immersion travel. Morocco was an adventure we will not soon forget!

Hotel Review
Villa Des Orangers
Marrakech

A beautiful hotel and experience. Staff was always accommodating and everything was maintained with care. Fireside evenings were a particular highlight. Bravo!

Authenticity & Character
Riad courtyard
Location
Near Medina
Staff
Smiles and professionalism
Cleanliness & Comfort
Very clean
Local specialist: Sharon Louthian
Sharon
Sharon Louthian
Local specialist in US and Morocco | Replied on Jan 04, 2026

Hi Virginia (and Tom),

Thank you so much for taking the time to write such a detailed and wonderful review. We are so happy that you had a magical time with Omar while discovering Marrakech and the areas around it. We are also pleased that your cooking experience with Nawal and her family was a highlight and super happy that Mohammed helped you with the Ourika hike in Setti Fatma - it sounds like that was even prettier than normal with the fresh snowfall!

Thanks for trusting us with your trip!
Keep in touch,
Sharon, Omar, and the rest of the Morocco Immersion family

Moroccan family vacation.
Morocco | Nov 22 - Nov 28, 2025

C
Christopher W.
Miami, FL | Reviewed on Dec 17, 2025

I had a wonderful experience with Omar, our guide. We are a family of four with two young children and he accommodated all of our needs. While there were some long drives so that we could see as much of the country as possible in a short period of time, Omar made us completely comfortable, was an incredibly safe driver, and provided us with incredible context for all that we saw. Our kids had a wonderful time and we really enjoyed our time in the country. Really incredible country and worth the effort. Highly recommend this tour group and experience.

Local specialist: Sharon Louthian
Sharon
Sharon Louthian
Local specialist in US and Morocco | Replied on Jan 04, 2026

Hi Christopher,

Thank your for taking the time to leave a review! We are thrilled to hear that you had an amazing time with Omar and that he was able to make you and your young children comfortable during some the longer drives of the trip. And of course, we are also super happy to hear that your kids had a wonderful time. I always say that kids love Morocco and that Moroccans love kids. I'm glad this was true for your experience as well!

Thanks for trusting us with your trip!
Keep in touch,
Sharon, Omar, and the rest of the Morocco Immersion family

Two Week Trip in Morocco Met Our Expectations
Morocco | Oct 28 - Nov 11, 2025

Anne
Anne U.
Portland, OR | Reviewed on Nov 24, 2025
Our experience with KimKim and the local company we worked with was very high quality and met our expectations. We would like to particularly highlight our tour manager/driver Ali for his unfailing politeness, his exceptional driving skills, his problem solving approach, his flexibility and the pride he had in his home country. Sharon’s company provided us with high quality guides in the places we visited. Our guides were fluent in English and had in depth knowledge/expertise to share. We... Read more

Our experience with KimKim and the local company we worked with was very high quality and met our expectations. We would like to particularly highlight our tour manager/driver Ali for his unfailing politeness, his exceptional driving skills, his problem solving approach, his flexibility and the pride he had in his home country. Sharon’s company provided us with high quality guides in the places we visited. Our guides were fluent in English and had in depth knowledge/expertise to share. We did learn that one must be flexible in Morocco and understand that the culture offered us opportunities to be less driven by strict timelines and more by the opportunities in the moment.

Hotel Reviews
ONOMO Hotel Casablanca Airport
Nouaceur

Perfect location for overnight before flight.

Authenticity & Character
a hotel near an airport. Did what it needed to do.
Location
Staff
Cleanliness & Comfort
AC needed improvement. Did not work well.
Hôtel & Ryads Barrière Le Naoura
Marrakech

Another treat. Very upscale and lovely hotel. Buffet was exceptional.

Authenticity & Character
Felt more European than Moroccan but what a lovely stay.
Location
Could walk anywhere.
Staff
Concierge went extra mile.
Cleanliness & Comfort
Tin Joseph
Ouarzazate

Comfortable and big rooms. Quiet.

Authenticity & Character
Nicely decorated with the movie theme.
Location
Staff
Cleanliness & Comfort
Kasbah Tiziri
Kelaat Mgouna

This was a lovely property; well run with lovely spaces to hang out. Spotty wireless which was the only drawback.

Authenticity & Character
Location
Far from town but provided a wonderful
Staff
Enjoyed Michelle very much and the history of the hotel.
Cleanliness & Comfort
Rooms were nicely decorated and very clean.
Riad Madu Premium Camp
Merzouga

Such a lovely desert camp for our overnight.

Authenticity & Character
Drumming at night was great. Rooms were comfortable.
Location
Staff
Very attentive and helpful for everything.
Cleanliness & Comfort
Palais Faraj Suites & Spa
Fès

Our fav. Lovely, classy, great location.

Authenticity & Character
Location
Able to access Medina quickly.
Staff
Attentive, kind, helpful.
Cleanliness & Comfort
This hotel was a treat for all of us.
Riad El Palacio
Chefchaouen

Great location. Rooms were a bit noisy. Seemed a bit weary.

Authenticity & Character
Riad was a bit noisy; darker curtains perhaps?
Location
Could get to everywhere easily.
Staff
the young man at the front desk was EXCEPTIONAL.
Cleanliness & Comfort
Riad Kalaa
Rabat

Lovely place to stay. Fun to get to through the Medina.

Authenticity & Character
Lovely rooms on the roof. Nice place to relax after a long day.
Location
Fun to be in Medina.
Staff
Cleanliness & Comfort
Hotel Club Val d'Anfa Casablanca
Casablanca

Good hotel for our night in Casablanca; nice view of the ocean; adequate breakfast buffet; rooms were adequate for an overnight.

Authenticity & Character
A bit old and dated
Location
Staff
helpful; good service.
Cleanliness & Comfort
Activity Reviews
Private Cooking Class w/ Souk Tour
Private Cooking Class w/ Souk Tour
Morocco

This was a super day as well. Noel and her daughter were such wonderful hosts…and the food was superb.

Quality of Experience
Food
Best meal we had in Morocco. Very interesting to go to market first. Not sure we ‘cooked’ that much but learned a lot and really enjoyed talking with Noel’s daughter.
Guides, Drivers and Staff
Transport
Guided Tour of Marrakech
Guided Tour of Marrakech
Marrakesh

Excellent guide; lovely tour; really great day.

Quality of Experience
Guides, Drivers and Staff
Transport
Ouarzazate to Marrakech via Ait Ben Haddou
Ouarzazate to Marrakech via Ait Ben Haddou
Morocco

Long day but so interesting. Saw the gorge on this day and then Ait Ben Haddou as well. Ali worked with our needs and let us doing some shopping. Rose cooperative was not a particularly interesting stop. Great guide at Ait Ben Haddou. Found the experience at the movie location very disappointing. I would highly recommend skipping this part of the tour or find a better guide. I don’t think you can take private guides in there; we were in a huge group with a guide that was very lackluster.

Quality of Experience
The Stars are for the time after Ourzazate.
Guides, Drivers and Staff
Transport
Day with the Locals in the Valley of Roses
Day with the Locals in the Valley of Roses
Morocco

Really enjoyed this day. Went to the market; went to the village. Had a very interesting tour with Sharon’s husband and a wonderful, wonderful young woman learning to be a guide. There had been a funeral in the village so we didn’t cook, but participated in a lovely tea ceremony and had a great meal. Really interesting day.

Quality of Experience
Food
Guides, Drivers and Staff
Really enjoyed the young woman guide and hope you continue to use her more.
Transport
Merzouga to Dades Valley Via Todgha Gorge
Merzouga to Dades Valley Via Todgha Gorge
Morocco

The stop to see the Khattara was remarkable. The gorge was also lovely.

Quality of Experience
Guides, Drivers and Staff
Transport
Fes to Merzouga via Azrou and Midelt
Fes to Merzouga via Azrou and Midelt
Morocco

Beautiful drive.

Quality of Experience
Guides, Drivers and Staff
Transport
Guided Tour of Fes
Guided Tour of Fes
Fes

Superb. Guide was outstanding. Tour of Jewish quarter was remarkable; tour of outside of palace; Medina, lunch all wonderful.

Quality of Experience
Guides, Drivers and Staff
Syed was amazing.
Transport
{{start_location}} to {{end_location}} via Volubilis and Meknes
{{start_location}} to {{end_location}} via Volubilis and Meknes
Morocco

Drive was long. Tour at Volubilis was adequate; guide was adequate. Very quick drive through Meknes. Beautiful vistas and views. Good stops for rest and snacks.

Quality of Experience
Guides, Drivers and Staff
Driver is always good. Guide was adequate.
Transport
Orientation Walk & Free Afternoon in Chefchaouen
Orientation Walk & Free Afternoon in Chefchaouen
Chefchaouen

Loved Chefchaouen. Loved our guide. This should be a must see for anyone traveling to Morocco.

Quality of Experience
Guides, Drivers and Staff
Our guide was amazing!
Rabat to Chefchaouen
Rabat to Chefchaouen
Morocco

Ali provided good information about the drive. We stopped for breaks. We also stopped at an olive processing plant which was so interesting. Loved the stop when we entered the city for the view and photos.

Quality of Experience
Guides, Drivers and Staff
Transport
Afternoon Guided Tour of Rabat
Afternoon Guided Tour of Rabat
Rabat

Superb quide. I really appreciated the attention the team paid to having diverse quides—including women guides.

Quality of Experience
Guides, Drivers and Staff
Transport
See comments about our van.
Driving Tour of Casablanca
Driving Tour of Casablanca
Casablanca

The mosque was really special and enjoyed seeing it. See comments below. Our time in Casablanca was more of a drive through than a tour.

Quality of Experience
Guides, Drivers and Staff
Transport
Our van for the whole time was comfortable. AC worked very well.
Local specialist: Sharon Louthian