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Margoth Rico

I have seen how Colombia has evolved from a dangerous destination to a safe, welcoming, and upcoming destination, and I am therefore extremely passionate to be part of my country's tourism resurgence.

I was born in Colombia and grew up in a family of entrepreneurs that have started successful travel businesses. I moved to Canada where I earned a degree in International Economic Development from McGill University, and I then worked in the hospitality and event management industries in London. I also worked in the tourism industry in Colombia for many years, and I have had the opportunity to travel extensively around the world. One of my last ventures was pursuing an MBA at the University of Cape Town in South Africa where I focused on innovation and entrepreneurship. I then decided to follow my passion and dedicate my life to ensuring that travelers that visit Colombia, have a fantastic time in my home country and are able to experience all the wonderful things that Colombia and its people have to offer.

I provide superb customer service and have traveled extensively around Colombia and continue to do so. I have the know-how to design unforgettable Colombian experiences. I treat each of my travelers as a VIP Client, and I will go above and beyond to make sure your trip is perfect.

My philosophy of Luxury Travel is to offer a personalized service that seeks to provide clients outstanding and authentic experiences in Colombia. I focus on tailored trips and work with professional and outstanding local partners in all regions across Colombia to design and plan trips that combine exceptional experiences. From diving to trekking, to relaxing on a beautiful beach, to tasting Colombian coffee and flavors, birdwatching, interacting with excellent local guides and storytellers, or hiring your private boat, I design once in a lifetime trips.

I look forward to taking care of you and making sure your trip to Colombia fulfills all your expectations and is filled with the most memorable experiences.

What places and activities do you specialize in?

"I specialize in creating truly personalized trips that are designed for each traveler or group. The main destinations I cover are Cartagena, the islands of Cartagena, Bogota and surroundings, Medellin, Guatape and surroundings, the coffee region, Santa Marta, Tayrona and surroundings, the Amazon rainforest, and San Andres and Providencia. However, I cover all of the country and can plan a trip to any destination you want or that I believe you will like.

I enjoy planning trips for couples, families, independent travelers, for those wanting to relax, for those seeking to learn and immerse in the Colombian culture, for city lovers, nature explorers, beach fans, foodies, coffee lovers, for the ones that love music and dance — for everyone that wants to visit Colombia! I specialize in boutique and 5-star hotels, but I love being creative, and every trip I plan is tailored to your wants and interests!"

How did you get involved in travel?

"My grandmother and parents have run successful travel businesses, and from a very young age, I have been exposed to the wonderful world of travel and to the tourism and hospitality industry. This allowed me to travel around the world, making travel one of my passions in life! I've also lived, worked and studied in different countries including South Africa, Canada, Brazil, France, Colombia, and the UK. I am passionate about seeing Colombia fulfill its potential as a world-class holiday destination, and I look forward to helping you plan your trip!"

Please share a unique travel experience you will never forget.

"Traveling to the coffee region of Colombia for the first time, was an unbelievable experience! I never thought we'd have such a beautiful, peaceful and unique destination in Colombia, different from any other place I've visited in the world. This area is a hidden gem for many travelers, and I encourage you to visit it and see for yourself the marvelous coffee fields of Colombia, where you will meet some of the most charming, welcoming and hard-working people on earth.

The coffee farm tours I did and recommend are not touristy, but more off the beaten path, and the farms' main interest is still producing excellent high-quality coffee, as opposed to doing tours. I was very lucky to be able to do a private specialized tour of different farms' facilities, their fields, and coffee crops and understand the entire process that a coffee bean goes through. Being a coffee drinker, it was extremely interesting to interact with the farmers and the people behind recognized coffee brands and learn about good coffee directly at its origin. I also did two excellent coffee tastings and got to try some of the most delicious coffee in the world.

In addition to coffee, I was able to stay in a beautiful boutique hotel in the middle of a cocoa and coffee farm where I was able to try delicious creative restaurants with fascinating food recipes and drinks. This region combines, coffee, nature, good food, nice people, an opportunity to relax, to learn, to swim in thermal waters, to go for a canoe trip on the river and see the tallest palm trees in the world. I had a fantastic time full of surprises, and I encourage you to visit as well. "

Featured trips & expertise

A skyline view of the city of Medellín, Colombia's capital
Discover Medellín and Cartagena - 9 Days

Discover the hidden wonders of Colombia on this excursion through two of its historic cities. Travel to Medellín, capital of the Antioquia province, and see with your own eyes how the once-controversial city has transformed through its rich Paisa culture. You'll then explore Cartagena—the jewel of the Caribbean ocean—for the second half of the trip and experience the nearby beaches and islands first-hand.

A view of the islands of near Cartagena.
Cartagena and Colombia's Islands - 7 Days

Explore some of the best destinations along Colombia's northern coast on this 7-day adventure that combines a fast-paced urban adventure with the relaxing allure of a tropical island retreat. Tour the colorful Caribbean jewel of Cartegena, then head to a personalized island escape where you can recharge. For travelers who can't choose between an active trip and a secluded getaway, this itinerary offers the best of both worlds.

Learn all about Colombia's famous coffee and chocolate
Discover Colombia's Coffee Region - 6 Days

Learn all about Colombian coffee and enjoy some of the most exclusive coffee in the world on this six-day tour. You can look forward to many coffee tastings and visits to local Colombian coffee farms where you will interact with local farmers and coffee experts from around the country.

See the best of Colombia all on one trip!
Highlights of Colombia: Medellín, Cartagena, Bogotá - 12 Days

Interested in seeing the very best cities and unforgettable natural scenery in the beautiful country of Colombia? Begin your trip in Medellín, a city nestled in the Andes mountains, and then head to Cartagena, the jewel of the Caribbean, with its colorful and vibrant culture. Enjoy a night at an island escape before topping it all off with a visit Bogotá, the cultural and culinary hub of Colombia.

Guatiquia River in Chingaza National Park
Bogotá's Active Adventure: Bike, Hike, and Climb - 6 Days

If you're interested in the kind of vacation that revitalizes body and mind while pushing the limits of your endurance, consider this active six-day Colombian itinerary. It's centered in and around the capital of Bogotá and packs enough high-intensity exercise to really get those endorphins pumping. Even better, all these activities occur outdoors, on city streets, and in all that surrounding nature for which Colombia is deservedly famous.

Discover Colombia's Cities & Beaches - 8 Days
Discover Colombia's Cities & Beaches - 8 Days

This fast-paced 8-day itinerary highlights three of Latin America’s most exciting cities. You'll start off in the cosmopolitan capital of Bogotá to explore the thriving food and art scenes, then fly to scenic Medellín, a hip metropolis making a comeback after a turbulent past. End the trip in Cartagena's Old Town, a romantic inner-walled city with colonial history. Too much city? You'll spend an outdoorsy day visiting Tayrona National Park for a dose of rainforest and the Caribbean Sea.