Hey Iceland

Hey Iceland is an award-winning travel agency with over 30 years of knowledge and expertise in travel in the Icelandic countryside. Whether you want an adrenalin-filled adventure or a serene and peaceful experience, we‘ve got the perfect vacation for you!

Local business
Hey Iceland is an Icelandic travel agency, and by choosing Hey Iceland, you are supporting local business and making a positive contribution to rural communities in Iceland. The travel agency was founded by farmers in 1980, the Icelandic Farm Holidays Association, and is still majority-owned by the farmers themselves, meaning that profits stay local.

Hey Iceland – a sign of quality and Icelandic hospitality
Hey, the Icelandic word for hay. has a clear reference to the countryside and the company’s roots that we are so proud of. But Hey is also a friendly, international greeting; the perfect way to welcome people from all over the world to experience the wonders of Iceland.

Our network of over 170 accommodations can be easily identified by our green flags, logo on road signs or window stickers either by the road or at the entrance.

Sustainability & Quality
We are active in participating in the development of Iceland’s tourism industry and always seeking ways to improve the impact we have on our surroundings, but sustainability, quality, ethics, and safety are our guiding light.