Custom-made Luxury Tours of Morocco

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Morocco Travel Insights

Namaskar palace, Marrakech, Morocco
Ultimate Guide to Luxury Travel in Morocco

Morocco has been on the radar of boho-cool celebrities for decades, and the luxury riad scene is booming more than ever—but you don’t need A-lister credentials to be treated like royalty. Upping your budget opens up a world of possibilities, whether that means a bespoke glamping tour of the Sahara or a sunrise hot air balloon ride with the Atlas Mountains on the horizon.

Blue city of Chefchaouen
Map of Highlight Luxury Tour of Morocco - 10 Days
Highlight Luxury Tour of Morocco - 10 Days

This highlights tour checks off Morocco's top cultural and natural sites. Explore medieval architecture in Rabat, wander the blue streets of Chefchaouen, and see the famous tanneries in Fes. Continue to the Sahara to see the desert city of Ait Benhaddou and spend a peaceful night under the stars, then finish your trip in colorful Marrakech, where vibrant markets, serene gardens, and lively nightlife await.

Tour Marrakesh's historic medina
Map of Morocco Imperial Cities Tour - 7 Days
Morocco Imperial Cities Tour - 7 Days

Visit Morocco's Imperial cities in this packed one-week tour. Start in Rabat, Morocco's capital, to see 12th-century architecture, then continue to Fes to explore the world's largest urban car-free zone. See the tanneries, the world's oldest university, and the medieval Jewish quarter, then head to Marrakesh to round out your trip with ornate palaces, bustling Jemaa El-Fna market, and a half-day cooking class.

An inner courtyard at La Sultana, one of Marrakech's most luxurious sleeps (Photo courtesy of La Sultana)
The 7 Best Luxury Riads in Marrakesh

A stay in a riad will likely be one of your most memorable experiences in Marrakesh. Push open the heavy wooden door, and you enter a world far removed from the hubbub outside; one where you can rest in the shade of an orange tree, dip into a lantern-lit pool, or peer across the minarets of the historic city from the roof terrace, mint tea in hand.

Merzouga in the Sahara Desert in Morocco
Map of Southern Morocco Luxury Tour - 8 Days
Southern Morocco Luxury Tour - 8 Days

Exploring the highlights of Southern Morocco on this adventure-packed trip. Spend your first night in the Sahara, then visit the famed Ait Benhaddou and explore the dunes of Erg Lihoudi with a comfortable night in a luxury camp. Continue to Marrakech to visit ornate palaces, the serene Majorelle Gardens, and vibrant city markets. Finish your trip in the charming coastal city of Essaouira, where 18th-century artist studios and quiet coastal charm await.

Old city of Essaouira on the coast
Map of Luxury Grand Tour of Morocco - 14 Days
Luxury Grand Tour of Morocco - 14 Days

This two-week itinerary checks off Morocco's top urban and natural landmarks. See medieval architecture in the capital of Rabat, walk the blue streets of Chefchaouen, and tour 9th-century Al Quaraouiyine University in Fes. Continue to the Sahara for a night of glamping, visit the desert citadel of Ait Benhaddou, and explore colorful Marrakech markets and ornate palaces before ending in the quiet coastal city of Essaouira.

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Meet our Local Travel Specialists

Experienced travel agents with a passion for Morocco
Travel specialist Majid Mrabti
active 2 hours ago

Majid Mrabti

Majid was born into a nomad family in the Sahara Desert and began guiding tourists into the desert when I was a boy. Now with professional qualifications, fluent in English, Spanish, French,...

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Travel specialist Maryem Kouna
active 2 hours ago

Maryem Kouna

I’m a Moroccan travel specialist born and raised in a small village in the historic Draa Valley; once part of the ancient trans-Saharan salt caravan route. Growing up in a family that valued...

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Travel specialist Abdellah El Asely
active 3 hours ago

Abdellah El Asely

Hey, I’m Abdel, born and raised in a small Berber village under the Atlas Mountains. Growing up surrounded by Morocco’s rich traditions, I always knew I wanted to share my homeland with others —...

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Travel specialist Imane Ouriche
active 4 hours ago

Imane Ouriche

I'm Imane, a travel specialist from Agadir, Morocco. Growing up here has given me a deep understanding of the local customs and traditions. I love sharing authentic and unique experiences with...

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Trip Reviews for Morocco

The latest reviews by travelers who booked their trip on kimkim

We are almost back home in Chicago after an a...
Morocco | Jun 6 - Jun 20, 2026

Kim
Kim M.
Ashburn, VA | Reviewed on Jun 21, 2026
We are almost back home in Chicago after an amazing 2 weeks in Morocco. Abdullah did a fantastic job choosing activities, tailoring the excursions to what we requested and picking wonderful places to stay in each location. The scenery of the country was so varied, and all beautiful, but ai was most blown away by the people. Everyone was so kind - everywhere we went! Our driver Farid took wonderful care of us and let us adjust times and activities along the way. I would definitely recommend... Read more

We are almost back home in Chicago after an amazing 2 weeks in Morocco. Abdullah did a fantastic job choosing activities, tailoring the excursions to what we requested and picking wonderful places to stay in each location. The scenery of the country was so varied, and all beautiful, but ai was most blown away by the people. Everyone was so kind - everywhere we went! Our driver Farid took wonderful care of us and let us adjust times and activities along the way. I would definitely recommend KimKim travel to anyone wanting to customize a trip - and if you ever though about going to Morocco - just do it!

Local specialist: Abdellah El Asely
Abdellah
Abdellah El Asely
Local specialist in Marrakech | Replied on Jun 21, 2026
Hi Kim, Thank you so much for sharing this thoughtful feedback. We’re really happy to hear that your time in Morocco was such a special experience and that the itinerary, accommodations, and activities matched what you were hoping for. It’s especially great to know you enjoyed the variety of the country and felt so welcomed by the people you met along the way, that’s one of the things we love most about Morocco too. We’ll also make sure to pass your kind words to Abdullah for the planning... Read more

Hi Kim,

Thank you so much for sharing this thoughtful feedback.

We’re really happy to hear that your time in Morocco was such a special experience and that the itinerary, accommodations, and activities matched what you were hoping for. It’s especially great to know you enjoyed the variety of the country and felt so welcomed by the people you met along the way, that’s one of the things we love most about Morocco too.

We’ll also make sure to pass your kind words to Abdullah for the planning and to Farid for taking such good care of you throughout the journey and helping keep everything flexible and smooth.

It means a lot that you’d recommend us, and we’d be glad to help you (or anyone you send our way) plan another adventure whenever the time comes.

Best Wishes,
Abdel

June trip to Morocco
Morocco | Jun 7 - Jun 16, 2026

C
Cindy D.
Boston, MA | Reviewed on Jun 19, 2026
Our family of four had a fantastic 10 day June trip to Morocco in large part due to the planning assistance of kimkim (Abdel and Said) and the reliability, good cheer and guidance of our wonderful driver, Mustapha. The accommodations and activities/excursions were as described (or better!) and our local guides were knowledgable and friendly. We especially enjoyed our Sahara camel riding experience, our cooking class in Marrakech, our various kasbah visits and our time in Essaouria. We had... Read more

Our family of four had a fantastic 10 day June trip to Morocco in large part due to the planning assistance of kimkim (Abdel and Said) and the reliability, good cheer and guidance of our wonderful driver, Mustapha. The accommodations and activities/excursions were as described (or better!) and our local guides were knowledgable and friendly. We especially enjoyed our Sahara camel riding experience, our cooking class in Marrakech, our various kasbah visits and our time in Essaouria. We had some long travel days (as planned), but the multiple cultural pit stops along the way made the travel time much more manageable and interesting.

Hotel Reviews
Hotel Le Medina Essaouira Thalassa Sea & Spa MGallery
Essaouira

Great beachfront location, nice pool, attentive staff and excellent breakfast. Beautiful lobby. Rooms are comfortable but a bit “sterile”. Short walk to the Medina and port.

Authenticity & Character
Location
Staff
Cleanliness & Comfort
Kasbah du Toubkal
lmlil

Gorgeous views, beautiful remote location, hospitable staff, delicious food —- charming Kasbah with interesting history.

Authenticity & Character
Location
Staff
Cleanliness & Comfort
Desert Luxury Camp Erg Chebbi
Merzouga

Beautiful views of the dunes, refreshing pool to escape the heat, delicious food, welcoming staff and amazing star gazing. A/C struggled a bit but to be expected given extreme heat

Authenticity & Character
Location
Staff
Cleanliness & Comfort
Riad Atrium & Spa
Marrakesh

Beautiful, comfortable Riad in quiet section of the Medina. Rooms were clean, comfortable and well air conditioned. Staff was very friendly and hospitable. Breakfast on the roof terrace was great start to the day.

Authenticity & Character
Location
a little bit of a walk but very quiet area of the Medina
Staff
Cleanliness & Comfort
Dar Rihana Dades
Douar Aït Ouffi

We stopped here overnight en route from Marrakech to the Sahara. The setting was lovely, the rooms were spacious and comfortable and the restaurant’s dinner was one of the best meals we had while in Morocco. Wish we had a bit more time to relax here.

Local specialist: Abdellah El Asely
Abdellah
Abdellah El Asely
Local specialist in Marrakech | Replied on Jun 20, 2026
Hi Cindy, Thank you for taking the time to share such a thoughtful and detailed review. We’re happy to know that your family’s journey through Morocco was such a positive experience and that the overall flow of the itinerary, along with the services on the ground, met your expectations. It’s especially rewarding to hear that the mix of cultural experiences, desert moments, and coastal time created lasting memories for you. We also truly appreciate your comments about the accommodations and... Read more

Hi Cindy,

Thank you for taking the time to share such a thoughtful and detailed review.

We’re happy to know that your family’s journey through Morocco was such a positive experience and that the overall flow of the itinerary, along with the services on the ground, met your expectations. It’s especially rewarding to hear that the mix of cultural experiences, desert moments, and coastal time created lasting memories for you.

We also truly appreciate your comments about the accommodations and the support from your driver and local guides. Providing comfort, reliability, and meaningful local insight throughout the trip is always our main focus, so it’s very encouraging to hear that this came through during your travels.

Your review is greatly appreciated by the whole team involved in designing and operating your trip. We hope to have the opportunity to assist you again in the future for another memorable experience.

Warm regards,
Abdellah.

Amazing Moroccan Experience!!!!
Morocco | May 2 - May 11, 2026

M
M J.
Ashburn, VA | Reviewed on Jun 18, 2026
After attempting to book a vacation to Morocco ourselves, we realized that we were slightly out of our depth. Finding detailed information was hard, so we ended up contacting multiple travel organizations to get quotes and analyze their suggestions. One individual stood out among the rest - Majid. Majid was the most responsive tour planner we've ever encountered. He was quick to respond, and he always addressed the details or issues we had. We can't say enough good things about our trip... Read more

After attempting to book a vacation to Morocco ourselves, we realized that we were slightly out of our depth. Finding detailed information was hard, so we ended up contacting multiple travel organizations to get quotes and analyze their suggestions. One individual stood out among the rest - Majid. Majid was the most responsive tour planner we've ever encountered. He was quick to respond, and he always addressed the details or issues we had. We can't say enough good things about our trip - it was magical.

Speaking of being unable to say enough good things, we can't say enough good things about our driver and sometimes tour guide, Moha. He was incredibly detail-oriented, always flexible, and always put us ahead of his own interests. In fact, we can honestly say that his only concern was whether or not we were having a good time. From start to finish, he literally took care of everything. When we wanted to change something on a whim, he made it happen and never gave us any indication that it was not possible. And you never had to ask him for something twice - he always remembers. When we went to Merzouga, he was kind enough to show us the local market, and we even had the opportunity to have lunch with his family! It's those personal touches that make things so special. If you plan a trip to Morocco via Majid, ask for Moha - he's the kind of guide that makes you want to come back on vacation, so long as you get him again as your guide. And if you are lucky enough to get him as your guide, Inshallah, be sure to take his suggestions along the way based on the timing, weather, etc, as my wife and I said throughout the trip, "In Moha We Trust."

Finally, we would be remiss if we didn't mention some of the local guides that we met throughout our experience. This is another nice touch to what Majid plans and Moha organizes: a local guide who lives in the place you are touring. Nabil gave us the perfect introduction to Morocco in Rabat, providing us with a detailed, rich history of the country's capital. Abdou gave us a tour of the Roman City of Volubilis, highlighting its most important architectural features and mosaics (and kindly gave my wife his hat, which she still wears to shade her on a sunny day). Hakim masterfully navigated us through the maze-like medina in Fes on a historical and food tour, ending at a community oven where we had freshly baked Moroccan pizza. Finally, if you are lucky enough to have a stopover in Dades or the surrounding area, be sure to go on a long hike with Mohamed, a local who knows the area like the back of his hand, is impossibly kind, and loves his job.

This was a truly unforgettable experience, and thanks to all those involved!

Hotel Review
Tiziri Luxury Camp
Merzouga

Amazing place. Kind staff and an amazing setting - always willing to do whatever it is to make your stay perfect.

Authenticity & Character
Location
Staff
Cleanliness & Comfort
Local specialist: Majid Mrabti
Majid
Majid Mrabti
Local specialist in Morocco & France | Replied on Jun 18, 2026
Hello Jackson,
Thank you so much for sharing your incredible experience! I’m truly honored to have helped make your journey to Morocco so memorable. It’s wonderful to hear that my responsiveness and attention to detail stood out, making the planning process seamless for you. I’m especially grateful for your kind words about Moha; he always goes above and beyond to ensure every guest feels cared for, and it’s fantastic that you were able to experience his hospitality and flexibility firsthand....
Read more

Hello Jackson,
Thank you so much for sharing your incredible experience! I’m truly honored to have helped make your journey to Morocco so memorable. It’s wonderful to hear that my responsiveness and attention to detail stood out, making the planning process seamless for you. I’m especially grateful for your kind words about Moha; he always goes above and beyond to ensure every guest feels cared for, and it’s fantastic that you were able to experience his hospitality and flexibility firsthand. We’re delighted that the local guides, Nabil, Abdou, Hakim, and Mohamed, were able to enrich your trip with their knowledge and personal touches. The stories you shared, from exploring ancient ruins and bustling medinas to enjoying a meal with Moha’s family, are exactly the kinds of authentic moments we hope every traveler experiences. Thank you for your heartfelt recommendation and for trusting us with your adventure. We hope to welcome you back to Morocco in the future. “In Moha We Trust” indeed!
Best,
Majid

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