Guðmundur Óli Pálmason
Born in Reykjavík, Iceland, and from a young age I was already travelling all over Iceland with my parents.
After a short stint as a driver guide on modified SUVs in 2004, I came back to it full time in 2015 and have been working as one since then.
In 2020, I co-founded Location Scouting Iceland, a company that specializes in finding locations and providing location services for all kinds of productions.
I have been working as a travel planner and a travel specialist since January 2022.
What places and activities do you specialize in?
"For the last decade or so I have made it a point to explore locations off the beaten path. This includes but is not limited to the north-west and the east of Iceland (the so-called Westfjörds and Eastfjörds) as well as the central highlands. "
How did you get involved in travel?
""I started travelling with my parents around Iceland at an early age and I guess that's where I picked up the travelling bug. In my early 20s I started travelling around Iceland on my own and with friends. My biggest interest was always finding out what was at the end of the unmarked gravel road. What unexplored treasures would I find that weren't on the map?
In 2004 I worked for one summer as a driver guide on a modified Land Rover Defender for the first time. That's when I started to gain experience in off-road driving on glaciers and mountains. I came back to that job in early 2015 and have been working as a driver guide full time ever since. ""
Please share a unique travel experience you will never forget.
""Travelling around the vast Icelandic highlands, the biggest untouched wilderness in Europe, under the midnight sun is something I'd list as my absolutely favorite pastime, with clients or alone.""
Guðmundur Óli's favorite itineraries and travel advice
Top itineraries and travel advice
Iceland’s interior is by far its most rugged area. The terrain can be tough, and the F-roads are only accessible by jeeps with 4WD (in Winter, only by modified “super jeeps”)....
Glaciers, volcanoes, and geysers are the perfect playground for off-roading in Iceland—and yes, you can drive yourself. Explore Iceland by driving around the country, visiting...
This weeklong trip covers the highlights of the West and remote Westfjords. Travel to some of the lesser-visited areas, with only a fraction of the crowds. Spend a few days in...
Family itineraries
With 10 days in Iceland, you can explore the highlights as a family on an exciting voyage around the famous Golden Circle route or stick to one area, such as Snæfellsnes and...
With a variety of fun and unique outdoor and indoor activities, your kids will love Iceland just as much as you will. Where else can kids take a dip in a natural hot spring,...
Drive Iceland's south coast for a memorable family adventure in just under a week. After getting to know Reykjavik, you'll check off blockbuster natural sites in the Golden...
Luxury itineraries
Take to the skies on this 10-day luxury adventure that introduces you to Iceland's glaciers, volcanoes, and geysers through scenic helicopter trips and bespoke excursions. On a...
Sit back and soak up Iceland's most astonishing landscapes as your private driver loops around the country on this 10-day luxury itinerary. Starting and finishing in the...
Bring your perfect Icelandic vacation to life with this deluxe two-week odyssey that hits all the country's highlights by land and sea. You'll spend your first week aboard a...
Road trip itineraries
With two weeks in Iceland, you can complete the entire Ring Road and add incredible detours. This grand tour will take you to all the best places giving you plenty of time to...
Two of Iceland's more remote and scenically stunning yet lesser-visited regions—Westfjords and North Iceland—are the focus of this scenic 12-day active self-drive adventure,...
Experience many of the quintessential highlights of Iceland on this 12-day active self-drive adventure. Enjoy snorkeling in crystal-clear Silfra lake, cycling lava trails by...
Honeymoon itineraries
Favorite experiences
Jeep Tour of Askja Northern Highlands
Deep in Iceland's Northern Highlands is the Askja area, where Mount Herðubreið, a majestic table mountain of a truly peculiar shape, acts as the gateway to the wild region. The peak's dark silhouette is unmistakable, even from very far away. Still, the area's most precious gem is Askja itself,...
Skaftafell Blue Ice Cave & Glacier Hike
Combine two of the most popular excursions in Iceland: glacier hiking and exploring the electric-blue ice caves. Skaftafell Nature Reserve sits within Vatnajökull National Park, home to Europe's largest glacier. So, lace up your hiking boots and get ready to experience an incredible journey along...
South Highlands Helicopter Tour
See Iceland from a completely different perspective by flying above the county's serene, diverse, and breathtaking landscape. This half-day journey brings you the ultimate sample of Iceland's natural and cultural highlights. From stunning glaciers, volcanoes, and waterfalls to marvels of human...
Hiking the Thórsmörk Valley
The Thórsmörk Valley, named after Thor, the Nordic God of Thunder, was carved by glacial river floods from volcanic eruptions under the area's glaciers. It sits just west of Vatnajokull, Europe's largest glacier, and about 45 minutes from the town of Vík on Iceland's South Coast. As you hike...
Recent trip reviews for Guðmundur Óli
SPECTACULAR TRIP!
Iceland
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Jul 26 - Aug 4, 2026
We thought this was a once in a lifetime trip but we must come back! Thank you! Read more
Gummi’s handling of our trip was amazing !!! ...
Iceland
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Jul 26 - Aug 4, 2026
Thank you for the kind review David!
I'm happy to know you had a n awesome time in Iceland!
Hótel Búðir is absolutely a gem, right? What a location! So beautiful!
I do hope you'll return soon and I'd love to help with planning that return!
Until then, take care!
All the best
Gummi
Great Trip Full of Adventure!
Iceland
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Jul 22 - Jul 31, 2026
We really enjoyed our trip. It was packed full of nature and adventures that matched our travelling style. Very grateful for the help as there is not way we could've planned this trip on our own.
Thank you for the kind review Chris
I am so happy to read that you had such a great, adventurous time in Iceland
I do hope you'll visit us again soon!
All the best Gummi
Family Trip to Iceland
Iceland
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Jul 19 - Jul 24, 2026
Thank you for the kind review Jennifer
I am so happy to read that you had such a great time in Iceland and that everything ran smoothly
I do hope you'll visit us again soon!
All the best Gummi
BEST TRIP EVER...Family of 6 (with teenagers)!
Iceland
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Jul 29 - Aug 3, 2026
Thank you for the super kind review Vaerie
i am sp happy to read that you had such a great time in Iceland!
Icelandic pastries really are on another level, right!
I do hope we'll see you in Iceland soon again!
There's still much to see and do :)
All the best
Gummi
Guðmundur Óli
Iceland
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Jul 28 - Aug 4, 2026
Guðmundur Óli was enthusiastic and great to work with. He responded quickly to enquiries and obviously knew Iceland very well. This was our second time using a guide through KimKim and both times we have been very pleased.
Thank you for the kind review Doug
I'm happy to hear I managed to uphold the high expectations already set by my fellow Kimkim specialist on your first trip through us.
I do hope we'll see you again in Iceland soon
All the best
Gummi
A wonderful experience!
Iceland
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Jul 26 - Aug 4, 2026
Thank you for the kind review Lisa
I am very happy to read you had such a great time in Iceland!
Let's start planning your return haha! There's still much to do and see!
All the best
Gummi
New to guide service
Iceland
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Jul 23 - Aug 1, 2026
Thank you for the kind review Rex!
I'm so happy you had such a great time in Iceland, especially since I know it was a hard decision for you to postpone the trip to 2025, and that whitewater rafting was an important part of your experience.
I do hope you and Amy will visit us again!
Take care my friend!
All the best
Gummi
Amazing trip!
Iceland
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Jul 25 - Aug 2, 2026
We just returned from an amazing trip to Iceland organized by Gummi. I gave him a list of things I wanted to see and do with my teens and he prepared everything so well. He was very responsive and helpful answering questions and making last minute tweaks. We loved all our excursions and will remember this trip always! I can't wait to return.
And we can't wait to have you back! :D
Thanks for the kind review Zaneta, I'm happy to read you had such a great time in Iceland with your kids.
All the best
Gummi
Trip of a lifetime in Iceland
Iceland
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Jul 19 - Jul 31, 2026
Thank you for the kind review Liz
I am happy to read that you had such a great time in Iceland.
Thanks for informing us about the mold in Heimaleiga's apartment. That is not up to the standards we want to uphold and I will definately follow up on that!
I do hope you will visit us again soon
All the best
Gummi